Lisette Martinez Named Comcast’s Regional VP of Retail Sales

Lisette Martinez

Martinez to oversee the area Xfinity Stores, along with Xfinity sales in local big box stores

July 30, 2020 – Comcast announced today that Lisette Martinez has been named Vice President of Retail Sales for Comcast’s Greater Chicago Region, which includes Illinois, Northwest Indiana and Southwest Michigan.

In her new role, Martinez will oversee the company’s 45 Xfinity Stores throughout the region, along with several hundred Xfinity retail sites within area big box stores and freestanding retail kiosks.

Martinez began her career in the consumer electronics industry and rose through the ranks at large big-box retailers.  Since joining Comcast in 2013, Martinez has served in an array of progressive roles, the latest being Senior Director of Retail.  In that role, she and her team led the company’s retail transformation in the region, developing and maturing some of the company’s first local Xfinity retail stores and contributing to the company’s national retail operations and processes.

Martinez, who is working toward her Bachelor of Arts degree in Business Leadership from Ashford University, is on the board of the Computing Technology Industry Association (CompTIA) and is a member of Women in Cable Telecommunications (WICT).  A native of Chicago’s Little Village neighborhood, Martinez and her family live in Chicago’s west suburbs.

About Comcast

Comcast Corporation is a global media and technology company with three primary businesses: Comcast Cable, NBCUniversal, and Sky. Comcast Cable is one of the United States’ largest video, high-speed internet, and phone providers to residential customers under the Xfinity brand, and also provides these services to businesses. It also provides wireless and security and automation services to residential customers under the Xfinity brand. NBCUniversal is global and operates news, entertainment and sports cable networks, the NBC and Telemundo broadcast networks, television production operations, television station groups, Universal Pictures, and Universal Parks and Resorts. Sky is one of Europe’s leading media and entertainment companies, connecting customers to a broad range of video content through its pay television services. It also provides communications services, including residential high-speed internet, phone, and wireless services. Sky operates the Sky News broadcast network and sports and entertainment networks, produces original content, and has exclusive content rights. Visit for more information.

With around 6,000 local employees, Comcast’s Greater Chicago Region ( serves customers in central and Illinois, including the Chicago area, Northwest Indiana and Southwest Michigan. “Like” Comcast’s Greater Chicago Region on Facebook by visiting @Comcast. “Follow” Comcast’s Greater Chicago Region on Twitter at @ComcastIllinois.

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